Dry cupping is a therapeutic technique in which specialised cups are placed on the skin to create localised suction — without any incision or blood-letting. This lifts the skin and underlying muscle layer, draws fresh blood flow to the area, and helps release tightness in the muscles and fascia. Unlike wet cupping, no skin puncturing takes place, making it a gentle, non-invasive option that is now widely offered alongside massage, spa, and physiotherapy treatments.